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Ecosystem intelligence is a form of business intelligence that focuses on understanding the complex network of relationships between businesses, customers, suppliers, partners, regulators, and other stakeholders in an industry or market.
By understanding the actions and strategies of competitors, businesses can identify new opportunities, make informed decisions, and gain a competitive advantage in the marketplace.
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Often it is not marketers who rely on DataScouts, but rather business developers and innovation managers. Systematic information is crucial for several strategically important decisions about acquisitions or innovations.
Understanding the ecosystem in which a business operates is essential for any organization looking to succeed and grow within today’s ever changing business environment.
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